Featured Collection

Amazing Pichwai Painting from Rajasthan, Shreenath Ji, 36 x 48 inches

$280

The word Pichhwai (Pichwai) stands for hanging at the back (Sanskrit word “Pichh” means back and “wais” means hanging).

Pichwai paintings also known as “Pichvai” is a traditional Indian art having its origins in Rajasthan, India. Pichwai art features intricate painting portraying Lord Krishna (Sreenath ji) which is done on fabric using dark rich hues. The paintings have deep religious roots and are executed with the utmost devotion by the artists.

They are mainly made to hang in Hindu temples of the Pushtimarg devotional tradition, especially the Shrinathji Temple in Nathdwara, Rajasthan, built around 1672.

They are hung behind the idol of Shrinathji, a local form of Krishna and the centre of Pushtimarg worship, to depict his leelas. Aurangabad was another area associated with them. The purpose of Pichhwais, other than artistic appeal, is to narrate tales of Krishna to the illiterate.

Most works under this style revolve around the figure of Shrinathji as a manifestation of Krishna and refer to the incident of him holding the Govardhan hill on his last finger. Subjects of Pichwai paintings are mostly depiction of Lord Krishna’s various moods or various sevas (offering) of Srinathji.

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Indian Folk Art - What is it?

One of the few forms of entertainment in ancient India was folk arts. Indian Folk arts are culturally based art forms that are handed down through generations. These traditional Indian folk arts include music, dancing, puppetry, storytelling, and much more. International Indian Folk Art Gallery mainly focuses on visual arts.

Indian Folk art is a term that refers to the artwork of people who are not professional artists, such as painters or sculptors, and is often created in isolation. The term can refers to Indian Folk art in general.  No formal qualification is required to produce Indian Folk art, and the style of work reflects the culture from which it originates.

India has always been a melting pot of cultures and traditions. It is also one of the few places in the world that have preserved centuries-old Indian Folk art through its heritage and vibrant culture.

The Indian government has taken many initiatives to keep this rich cultural traditional Indian Folk art alive. They are making it easier for future generations to access this heritage which will help diversify the country’s culture even more. However, government alone cannot stop the extinction of these traditional Indian Folk art forms without support from every Indian, living in India or abroad.

India is a beautiful land that portrayed cultural and traditional vibrancy through its conventional arts and crafts for over 3000 years. The 35 states and union territories across the country have their own distinct cultural and traditional identities and are displayed through various forms of art prevalent there.

Every region in India has its own style and pattern of art, which is known as Folk Art. There are over 40 Folk Arts in India, they are very ethnic and simple, and yet colourful and vibrant enough to speak volumes about the country’s rich heritage. Many are on the verge of extinction.

I, along with family and friends have decided to make a difference. This is the start of our journey to revive Indian Folk Art and Artists and pass it on to the next generation.

We are building the largest collection of genuine traditional Indian painting and online training courses for you to choose from.

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Our traditional Indian folk Art collections reflect thousands of years of Indian culture from Tamil Nadu, Kerala, Karnataka, Rajasthan, Odisha, Maharashtra, Arunachal Pradesh, Andra Pradesh, Bihar, West Bengal, Himachal Pradesh and other states and territories of India.

If you are looking for personalized unique presents for bride, groom, couples, birthdays, Shastiapthapoorthi, Shatabhishekam, Bheemrata Shanthi, house warming, festivals, we plenty of exquisite selection of genuine traditional Indian painting that you can choose and buy online from anywhere in the world

We handpick only the finest artists and craftsmen from the remote parts of India. It means you have access to genuine traditional Indian paintings online from anywhere in the world. If they are not genuine, we give you a 100% refund. No questions asked!

Senthil Vel
International Indian Folk Art Gallery